Gary Halbert (1938-2007) is described as the king of copywriting. John Carlton’s teacher and one of the mentors of many current influential internet marketers, including Joe Polish or James Schramko.
He worked together with another incredible businessman, internet marketing expert and genius Jay Abraham.
Over the years Gary Halbert created and sent many valuable letters to his subscribers.
You can learn from them, among other things, how to:
- write killer headlines
- make more profits from your website
- get the right mindset
- how to advertise to make the most out of it
- about MLM (very interesting thoughts!).
The good stuff
Reading Gary’s letters you can increase your copywriting skills and become a better internet marketer. The great thing is that you get access to his tips and valuable thoughts for free.
On Gary Halbert’s website you will also find inteviews with Joe Polish, Frank Kern about Gary. Articles written by famous internet marketers about their successes inspired reading Gary Halbert’s letters. And letters sent by Gary Halbert to his son Bond Halbert explaining different aspects of marketing. The letters are called The Boron Letters. They have also been gathered recently and made available on Amazon as a Kindle edition.